Sowetan brings ‘The Soul Truth’ to readers who are ‘In the Know, On the Move’. Monday to Friday, this strong brand will bring you the best news complemented by need-to-know information from the world of politics, comprehensive local soccer coverage plus helpful consumer, relationships and lifestyle advice.
The readers:
The average Sowetan LIVE reader is young, approachable, street-wise, trendy and highly brand conscious. Our readers are extremely loyal to Sowetan LIVE and have developed an immense trust in the brand and website. A reader will spend over 10 minutes per session interacting with the site content.

